Analysis, strategy, and continuous optimization
Results-oriented marketing aimed at business growth.
So how do we do what we do? Here you can see a glimpse.
1. Analysis phase (Understanding & Diagnosis)
The first phase is a thorough analysis of the your company´s current situation. This phase lays the foundation for the entire marketing strategy and ensures that all actions are based on real data and business goals.
What is done, for example:
– Mapping business goals and challenges: Together, we go through your company’s goals, target audiences, and current marketing challenges. This helps us understand what you want to achieve with marketing and what are the obstacles currently in the way.
– Audit of current marketing: We assess the current marketing channels, campaigns, website performance, social media visibility, and search engine visibility. We use data and tools like Google Analytics and SEO tools to assess current performance.
– Competitor analysis: We analyze your key competitors and their marketing efforts. We determine where they are succeeding and what they are doing differently.
Outcome:
You will receive a clear report that presents the current state of your marketing, its strengths, weaknesses, and the competitive landscape. This analysis serves as the basis for strategy planning. In addition to much more.
2. Strategy development
Based on the analysis, we create a comprehensive marketing strategy aligned with your business goals. This phase sets the direction as well as short- and long-term objectives for marketing.
What is done:
– Setting objectives: We define clear and measurable goals (e.g., sales growth, lead generation, increasing brand awareness) for both the short and long term.
– Defining and segmenting target audiences: We identify key target groups and create customer profiles (personas) to ensure the marketing is directed at the right people at the right time.
– Channel strategy: We select suitable marketing channels (e.g., social media, paid advertising, SEO, content marketing, local ads, events etc.) to effectively reach the target groups. This is where we like to get creative!
– Budgeting and resource allocation: We determine how much resources (time and money) are needed for different marketing activities and campaigns. What we do best, is get results even with a lower media budget – creativity and hard work pays off.
Outcome:
You will receive a strategic marketing plan that clearly defines what will be done, where, and when. All goals and actions are tied to business growth and measurable results.
Everything (and we do mean everything ) is based on overall marketing and purchase path. We want to know where the people are coming, where they are going and why they are dropping from the path.
3. Execution
Once the strategy is ready, we move on to execution. This phase involves concrete work, where the strategy is put into action and marketing campaigns are activated across different channels.
What is done, for example:
– Content planning and production: We create marketing materials such as blog posts, social media posts, search ads, website updates, videos, etc. The content must be high-quality, relevant to the target audience and market, and optimized for search engines.
– Launching campaigns: We publish and manage campaigns in selected marketing channels. This may include paid advertising (Google Ads, Facebook Ads), email campaigns, social media campaigns, or content marketing.
– Implementing marketing automation: If your company uses marketing automation, we ensure that the processes work effectively for lead generation and building customer relationships.
– Whatever the goal and need is – we will find a way to do it.
4. Monitoring & Optimization
Marketing is an ongoing process where results are measured and activities are regularly optimized. In the monitoring phase, we collect data and analyze the results of the campaigns. We monitor the purchase path data and make frequent optimization.
What is done:
– KPI tracking: We monitor key performance indicators (KPIs), such as website traffic, conversions, lead volume, campaign ROAS (Return on Ad Spend), sales growth etc.
– Reporting: We provide regular reports that show how the marketing campaigns are performing relative to the goals. We go over the analyses and results with you so you know where you’re succeeding and where there is room for improvement. And we do the improvement.
– Optimization: We use the data we collect to continuously optimize the overall marketing. For example, paid campaigns are fine-tuned, content is optimized for search engines, and customer journeys are improved to enhance results further.
5. Growth & Scaling
When marketing is working, we focus on how we can grow and scale campaigns efficiently. This phase involves exploring new growth opportunities, internationalization, and investing in scalable marketing solutions.
What is done:
– New markets and channels: We explore opportunities to expand into new markets or use new marketing channels. This could include strategies for internationalization or investment in new digital platforms. What ever the goals are.
– Continuous innovation: We develop new marketing innovations, such as the adoption of marketing technology, building a brand in international markets, or implementing advanced analytics solutions.
Outcome:
Your marketing is ready to scale and support your business growth both domestically and internationally, if that is the goal. We continuously optimize your marketing and overall business while we seek new growth opportunities.
We use analysis, strategy, and continuous optimization to create results-oriented marketing aimed at business growth. This process is designed to help your company succeed and grow through marketing – both in domestic and international markets.
projects
What results have we gotten for our clients?
SulleTehty.com – 2-4 X Return on investment
The project began with a brand refresh and marketing plan. Continuous ads are primarily focused on Meta platforms (Facebook & Instagram), targeting small businesses, solo entrepreneurs, organizations, and influencers. Organic social media posts and blog articles are created for longterm results.
The ad budget has been €400-500 per month.
After the first month of ads, sales increased by 401.56%, and by 271% in the second month. Every euro spent on advertising has returned 2-4 times in ROI.
We’ve also grown organic visibility and increased regular website visitors. Social media followers have grown now four times the initial follower count.
SulleTehty.com
CEO
Cad Sä Oy – 3 new leads per day
The project started with a website revamp. Advertising primarily focuses on Google, with social media as support. SEO blogs are a vital part as most of the traffic is organic.
The ad budget is €150-300 per month, depending on click volume.
In the last 90 days, there were 225 conversions, averaging 2.5 per day and roughly 5-7 per week become a sale.
Demand for custom training has grown by over 60% compared to the previous period. The value of these trainings, once completed, is in the tens of thousands as multiple participants attend each session.
During the over two year cooperation we got over 8 key words to rank in first page of Google.
Jyrki Karvo
CEO
Hoivaa ja Valoa Oy – 20 % of saved time from CEO
The project has been started with the renewal of the webpage. The goal was to get a marketing partner who works closely with the CEO.
We have been doing organic social media, SEO optimization for the webpage, articles, advertisements for local papers, recruitment ads and much more.
The key in this partnership is to have mutual trust and understanding for the client to be able to trust all of their company´s marketing activities to our hands and at the same time for her to be able to concentrate on her own work. We have a bi-weekly meeting with the client to see if there is any adjustments to be made.
Jonna Hiipakka
CEO
Beauty Company – 10% increase in turnover
The project has been started with the renewal of the webpage. Only organic marketing is done for the customer. The main channels are Instagram and Facebook.
We have been working closely with the customer with the end to end marketing service + mentoring for approx. 1.5 years now.
This set of activities has given them a 10% increase in turnover per year, December gift card sales were increased by almost 20% from last year’s and Black Friday gift card sales were increased by almost 30% in a weekend.
All this without paid advertising.
Choosing a marketing partner
Are we a good match?
Yes, if you feel that:
You want results and you understand what they require
You want to commit into action and the plans we make together. You understand, that good base is the key and it takes time to build, yet you believe in the process.
You want change and are ready for it
You are open to change, to new ideas and don´t mind ditching the old marketing actions, that have no benefit for your company and your sales. Remember, we know how the Nordic people build trust and buy!
You truly want to work together
You see the value in having a partner who gives you insight on your company and marketing actions. You appreciate having a person there who you can turn to when you have a question or you just want a second opinion. You are also open to share your ideas and concerns openly.
You are passionate towards your business
You are ready to do the work and want to succeed together. You are passionate towards your business and getting better sales. And don´t worry, you will always have us right there by your side.
No, if you feel that:
You only want quick win´s
Though we work fast and we want to start seeing results quickly, you need to understand that marketing takes time. If you are not willing to do the work with us or do not wish to understand what the goals require, then we might not be the best match for you.
You are not ready for change
You want change, but you are not ready to change the old habits. You might not want to learn new things or might be dodging the idea of change.
You are not open
Your business might be open, but you are not. You are not open to learning or taking on new ideas or ways of working, which will ultimately bring down the results. And let´s face it, no one wants bad results.
You have no passion
You look for a shallow partnership which is based on wrong motives and ways of getting results. You are not ready to have a serious marketing partner, who you can confide in transparently.
International marketing, service design, sales and everything in between.
The team behind the company
Even though we want our webpages to be more about you and your needs, here is a few words about the absolutely talented team behind JN-Unlimited Marketing.
Our offices are based in Spain and in Finland, which makes us an excellent partner if your target is to get more visibility among Scandinavian customers or overall internationally.
Our team can assist you in Finnish, Danish, Swedish, French, Spanish, Portugese, Hindi and of course in English which is our primary working language.
Our team is specialised in end to end marketing which aims to improve your overall results in marketing and sales. We master for example WordPress, Social Media platforms, Search engine optimization, Branding, Graphic Design, Content creation, Measuring and Analysing Data, just to name a few.
Our founder, Jutta (in the photo) is the one who you will be seeing most as she handles all project management and customer service, but the whole team works very closely together so everything is seamless.
What we do best is end to end marketing that ensures you results and reaching your goals in the Nordics.
So, what do you say – Let´s start working towards your goals!
Wanna talk more over a cup of virtual coffee, with no strings attached? Book it here!
marketing pirces
End to end marketing package prices
How do the packages vary as they all have almost the same content? The hours used will vary but EVERY package will always have all of our expertise at your use. Can´t see something in a package? No problem, we can tailor it to your needs.
To get you the value you deserve, we are not too strickt with hours – Results are what we all want.
Our goal is to make your business succeed and therefore we do not hold back!
Let´s start – Contact us!
You can contact us via WhatsApp, call, email or simply fill out the form below. What ever the way, we will be there to answer quickly!
+34 615 736 414 🇬🇧🇪🇸
+358 50 331 7191 🇫🇮
info@jnunlimited.com
